The World According to Mitch Fanning

:: a blog about marketing and the business of new media with a dash of uncommon sense ::

bio

“Mitch has an amazing command of available marketing technologies and a business acumen that directs application of the technology to a firm return-on-investment. More importantly, you can count on Mitch to do what he says he will do.”

- David Vinyard President, Briscoe Hall Inc. (advertising agency in Texas)

Mitch is Vice President of Fruition Interactive, a Toronto-based online marketing agency. He’s also an independent blogger, an avid student of life, and contrarian by default. His expertise in online marketing and new media has been earned through 12 years of consistently creating strategies and partnerships, with relentless passion, that produce results.

Mitch has had the good fortune to work across a variety of brands and verticals, including: Digital Media (NBC.com, BNN.ca, The Globe and Mail, Rogers Plus); Financial (Deutsche Bank); Consumer Packaged Goods (Nestle); Travel (Sears Travel); and with Canadian web start ups, one of which made it to the PROFIT 100.

He shares his insights on marketing, new media, business, and unconventional thinking here on his blog, The World According to Mitch Fanning; the Fruition Interactive blog; as a columnist for Business Niagara Magazine (owned by Sun Media Corp.), and recently as a contributor for Technorati.com, which tracks who and what is most popular in the Blogosphere.

Mitch frequently speaks to groups about online marketing, including Landlord WebCon and is also active with many business and socially-oriented organizations, including Rotary International, Toronto Board of Trade, Centre for Social Innovation, and Social Media Club Niagara.

When not working for you, he can be found with his partner-in-crime Treat Queen Diva watching a movie or checking out the latest productivity app on the Apple App Store. Mitch is happiest when he’s learning, being creative and helping others.

Enough about Mitch…how can he help you?

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To learn more about what Mitch does (and why he does it) go here.